Chicago, IL and Washington, DC (September 4, 2007) – FOCUS, LLC, a national investment banking firm providing merger, acquisition and corporate finance services to middle-market companies, announces it has joined with Floberg and Associates, LLC, a Chicago firm specializing in financial consulting and merger and acquisition (M&A) advisory services to private and closely-held middle market companies.

“FOCUS’ expansion with Floberg and Associates, LLC is part of a recent multi-city acquisition plan to provide broader resources to meet the growing needs of mid-market companies,” said Doug Rodgers, CEO of FOCUS. “In a highly competitive market, our strategy is to expand FOCUS’ geographic sphere and industry sector coverage. The addition of Floberg and Associates, LLC, gives us a stronger position in the Midwest, a region showing great potential for FOCUS’ services.”

Fred Floberg, Manager of Floberg and Associates, LLC, will join FOCUS as regional managing director of the Chicago-based Midwest office. Floberg has more than 25 years experience in investment banking with a concentration in M&A advisory work for a broad range of industries including industrial products and services and capital goods. “We are pleased with Fred’s decision to fold his practice into the FOCUS family,” said Michael Zook, a managing director in the FOCUS Midwest office. “Fred has an impressive, long-standing history in Chicago, and he will play a pivotal role in the growth of the Midwest division.”

Prior to founding Floberg and Associates, LLC, Floberg had served as managing director at Ocean Tomo, LLC, where he specialized in the sale of valuable intellectual property portfolios for Fortune 100 companies. Floberg gained other financial, management and business experience at Heller Financial, Inc., a GE Capital Company; ABN AMRO, Inc.; The Chicago Dearborn Company; First Chicago Corporation; and Smith Barney. Prior to his investment banking career, Floberg practiced corporate law.

The Floberg and Associates, LLC announcement follows FOCUS’ affiliation with Alexandria, VA based Education Capital, LLC, which will increase FOCUS’ presence in the education and training sector.


FOCUS, LLC provides a range of middle market investment banking services across the U.S. with an emphasis on mergers, acquisitions, divestitures and corporate finance. FOCUS is headquartered in Washington, D.C. with regional offices in Atlanta, Chicago and San Francisco. FOCUS specializes in business units with transactions or revenues in the $5-300 million range, serving entrepreneurs, corporate owners and various types of investors across a broad range of industries, throughout the US and worldwide. All 28 FOCUS bankers are seasoned operating and financial executives with extensive transaction experience. For more information on FOCUS, visit

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