Webinar On-Demand Industry Experts Discuss Collision Repair Shop Valuations
By Published On: May 10, 2025

Webinar On-Demand: Industry Experts Discuss Collision Repair Shop Valuations

Are you thinking about selling your collision repair shop, interested in acquiring one, or simply curious about what your business might be worth in today’s market? If so, the latest on-demand webinar hosted by Autobody News is a must-watch.

The session featured a powerhouse panel of industry veterans and financial experts—including Cole Strandberg, Managing Director at FOCUS Investment Banking—sharing real-world insights into the valuation and sale of collision repair businesses.

Key Topics Covered:

  • How to identify and leverage the key drivers that increase your shop’s value
  • Mastering different valuation methods to ensure an accurate business assessment
  • Confidently preparing for a future sale or internal transition
  • Real examples from recent transactions

One of the highlights of the webinar was the introduction of FOCUS’s new valuation tool, presented by Cole Strandberg. This easy-to-use tool provides a confidential valuation range for shop owners after completing a simple online form.

Whether you’re actively planning a transition or just exploring options, this webinar provides invaluable guidance for navigating the complexities of business valuation in the collision repair industry. Sign up to watch the full webinar on-demand today.

Cole Strandberg, a FOCUS Managing Director, joins the FOCUS team following nearly a decade of banking and operational experience in the automotive, transportation, and distribution industries.

Prior to joining FOCUS in 2022, Mr. Strandberg was director of business development for Autotality (formerly Filterworks USA), the leading provider of facility design, equipment, and service solutions for the automotive repair industry. During his time with Autotality, the company partnered with a private equity firm and subsequently made six add-on acquisitions, eventually quadrupling in size. Mr. Strandberg was responsible for the company’s growth efforts, including key account management, strategic sales & marketing, and various operational management functions.

Before Autotality, Mr. Strandberg was an associate on the equity capital markets team at Noble Capital Markets, a boutique investment bank focused on small cap emerging growth companies in the health care, technology, media, transportation & logistics, and natural resources sectors.

Mr. Strandberg’s deep automotive industry knowledge and network, combined with his significant transaction experience on both the sell side and the buy side, makes him a valuable asset to FOCUS’s Automotive Aftermarket Team.

Mr. Strandberg earned a Master of Science degree in entrepreneurship from the University of Florida Warrington College of Business and a Bachelor’s degree in business administration and finance from the University of Mississippi.