Tomarchio, Mosses talk success on Gain Traction Podcast
By Published On: July 7, 2025

Tomarchio, Mosses talk success on Gain Traction Podcast

OWENSBORO, Tenn. — Retail automotive service success is the focus of the latest episodes of the Gain Traction Podcast.

Joe Tomarchio Jr., senior advisor at FOCUS Investment Banking, and Steven and Susan Moss, operators of Wilson Tire Pros and Automotive in Burlington, N.C., share secrets of their success with Gain Traction Podcast Host Mike Edge.

Before joining FOCUS, Tomarchio co-founded and scaled a 26-location tire and auto service chain, generating more than $50 million in revenue before selling it to Monro. With more than 65 major acquisitions under his belt, he is one of the most seasoned professionals in the industry.

Tomarchio discusses strategic pricing, acquisitions and creating a workplace where technicians and staff want to stay. He shares his leadership principles, anecdotes from his time at Monro and actionable advice for shop owners looking to grow, sell or survive in today’s competitive market.

Tomarchio believes one of the keys to success is charging what you’re worth and investing that revenue into your team. By adjusting labor rates and responding rapidly to cost increases, he has helped transform underperforming stores into profitable ones. His four-pillar hiring approach — focused on attitude, enthusiasm, work ethic and moral compass — fosters loyalty, high standards and accountability.

Tomarchio consults for private equity firms and dealers seeking exponential growth or strategic exits.

Steven and Susan Moss took over the three-location tire and automotive repair business from Steven’s father in 2009. He has a hands-on background in automotive repair and business operations.

After managing military contracts in her family’s hosiery business, Susan joined Steven full-time, helping the company’s growth and operational evolution. Susan now serves as the first female Chair of the National Dealer Council.

Steven and Susan discuss the secrets to growing a multi-location tire business, transitioning from technician to leader and the power of industry networking. They share the sacrifices behind their success, how joining Tire Pros and a 20 Group transformed their business, and why trusting your team is essential for growth.

To view the podcast with Steven and Susan Moss, available as a video or audio, click here.

Tire Business is the official media partner of the Gain Traction podcast, which highlights the tire and automotive service industries.

For a list of episodes, click here.

Previously published on the The Tire Business.

Amanda Damato is the Marketing Manager at FOCUS. In this role, Ms. Damato manages the launch of communications pieces and programs through the execution of efficient workflows which include development, FINRA compliance and publication.