Tesco Ireland Case Study
Tesco Ireland, a retailer that has operated in the Irish market for over 25 years and has 166 stores in cities and towns across the country, acquired ten Joyce’s Supermarkets stores based in Galway. This case study highlights the unique process of this transaction.
Kahla Cooper is the Director of Marketing at FOCUS. In this role, Ms. Cooper designs and implements the overall marketing strategy. Ms. Cooper works with each industry team leader to define programs in order to promote and brand FOCUS’ suite of capabilities.
