John D’Aniello, a Senior Advisor at FOCUS, brings over 40 years of hands-on ownership experience in the collision repair industry. He has lived every facet of the business—from turning wrenches in a single-bay shop at age 19 to scaling operations and owning two successful facilities with approximately 40 employees.
Prior to joining FOCUS, Mr. D’Aniello sold his businesses to a major industry consolidator, retaining the real estate and preserving the legacy he built. That journey gave him a deep understanding of both the financial and emotional challenges shop owners face when preparing for an exit. Today, he draws on that experience to help other owners prepare, position, and sell their businesses for maximum value.
Mr. D’Aniello also previously served as a consultant with TruWorth Consulting LLC. Beyond the collision repair industry, he believes the core principles of success—efficient systems, strong processes, and dedicated teams—are critical to all small businesses. With the right strategy and support, he knows lasting success is within reach, no matter the sector.
Industry Certifications & Affiliations:
- I-CAR Platinum Individual & former Gold Class shop owner
- Longtime member of AASP-NJ
- Member of the AkzoNobel Acoat Selected 20 Group for many years
- OEM Certified through Assured Performance Network
- Expert-level proficiency in CCC ONE estimating and management systems